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So… I made you a basic Klaviyo “audit”.

Nothing like strangers on the Internet giving you audits you didn’t ask for.

2022, amirite?

This is a comprehensive overview of how (I believe) you should be running your Klaviyo flows.

I tried to be as detailed as I could with the info presented (all I’m working with is your Upwork post).

Bottom line: I hope this helps in some way, whether you decide to hire me or not.


“Wait, but who the heck is Caleb Dueck?”

Glad you asked… even if you really didn’t.

I’m an email marketing freelancer that enjoys helping Shopify stores with their Klaviyo needs.

A few years back, I started a Shopify store called the North Dakota Hoodie.

Through Klaviyo flows alone, the store has generated thousands of revenue dollars.

Since then, I’ve helped stores like Sperry Beeswax and Taupe Coat squeeze the most out of their Klaviyo.